A link that directs someone to your website is called a URL. A URL is also known as a Uniform Resource Locator. It allows internet users to locate your site. Therefore, everyone who has a website or online page has an existing URL. Most of the time, we encounter long URL’s which are very hard to remember. However, it is possible to reduce these outstretched links into much shorter ones. This is with the help of a URL shortening service.
A URL shortening service does exactly what it says it does. It reproduces a long URL into a shorter version. Some benefits that this service provides are its distinctiveness and its ability to be read out loud. If your business URL is quite long, it would be hard for potential customers to remember your URL. They might try to look you up in a search engine and come up with a competitor instead. That would have been an avoidable shame. One more benefit of shorter URL’s is its capacity to be posted elsewhere. Most sites have a limit on posted characters which is usually set at 140 characters. If you have an extraordinarily long URL, you will not be able to share your site with others on a different site. Again, that would have been an avoidable shame.
Creating a shorter URL will need to have its Hyper Text Transfer Protocol or HTTP redirected to a shorter domain containing the longer URL linked to the site. Various techniques are used to redirect your HTTP. One of these techniques is known as base 62 which include 10 digits, upper case letters and lower case letters. Many URL shortening services provide a variety of features as well. One of these possible features could be to follow the number of clicks that your URL has had in a specific duration of time.
As most things in this world URL shortening also has set backs. A short URL can be a question of reliability. You just can’t garner where that shortened URL is going to lead you. If you are using a shortened URL for Twitter, then that is alright. However, in the big online world, not a lot of people are going to trust a shortened URL because of their experiences with such URL’s leading them to pornographic sites. Another negative factor is that not all sites allow access to shortened URL sites. So, you have to take that into consideration as well before getting in touch with a URL shortening service provider.
Having a shortened URL provides a certain number of advantages. If you deem it right to have a shortened URL, then you can go ahead and search for a reliable URL shortening service provider. Just make sure that when you click that shortened URL, there will be no wrong turns and avoidable shames.